CDP World

Connect All Datapoints

Context

CDP World is a two-day conference that brings together top marketing and data leaders from around the world dedicated to leveraging customer data to propel the business forward.

Challenge

Transform the annual conference into an unforgettable experience that captivates and engages, creating moments that resonate beyond the event.

Solution

Developed an engaging conference experience that weaves bold creativity with interactive moments, inspiring meaningful connections for attendees.

Campaign Impact

+55% email engagement pre-event


+42% increase in early registrations


Elevated brand presence for 2024 conference

Execution & Delivery

New logo + identity system for 2024


Motion, badges, emails, and social assets


Web design and full digital toolkit in 5 weeks

Client:

CDP World

Role:

Brand refresh, logo design, motion, email marketing, web design, event assets

Industry:

B2B / customer data platforms