Context
Combining end-to-end campaign management, efficient lead generation, and 100% compliant leads. Pipeline360 needed a whole brand image created to announce itself to the world.
Challenge
How do we convince a skeptical audience in a fast-paced industry that a new solution cannot only give them an unmatched view into every dimension of Demand Gen, but make them a hero throughout their integrated media journey.
Solution
Created a brand that celebrates the competitive drive of Pipeline360's audience and champions clarity as the key to account-based content syndication, account intelligence enhancement, and digital advertising.